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Nims, Area Manager – South Region

What’s the purpose of your role?

It’s my responsibility to continually drive sales and profits across 25 stores. I also provide the support, coaching and development all the people I manage need to consistently improve their performance – and that of the business.

How do you think Blacks is changing?

There is a real commitment to providing career ladders for ambitious people throughout the business. The introduction of a Town Manager role means that successful Store Managers can progress into a role where they’re running several units. The business has also introduced a succession programme to help the most talented Area Managers progress to Regional Manager. The rewards are getting better as well – at the moment there are contests running offering the opportunity to win a holiday in the Alps.

What do you enjoy most about working at Blacks?

Everyone is working towards the same goal. It’s really focused. I’ve worked in places where there’s a lot of hot air – but here, managers say what they mean and do what they say. The doors are always open for you to voice your opinions. I’ve been impressed by the way I have regular access to my Regional Director here. I really feel like I’m working with inspirational people – and I don’t say that lightly.

What qualities do you need to work at BLG as an Area Manager?

I think you’ve got to be a really hands-on person who can land on their feet and get stuck in right away. You’ve got to be self-motivated, driven and able to deliver results. If you are, there are big opportunities here.